Howler is magazine about soccer made in the USA for a global audience. I have been with Howler since 2013, most recently designing and developing of the fourth version of their website, whose launch coincided with their hilarious—and successful—'Soccer Ball Phone' ad.
Brixton Boogie x Okwonga, or BBXO, make electronic blues; stories about everyday performed life over modern, bass-heavy beats. Krisz Kreuzer and Musa Okwonga, the duo responsible for BBXO, hired me to create an iconic logo that represented the soul and identity of the music.
The inspiration from the look and feel for the logo came from discussions with the artist and lots (and lots) of listening to their music. In time I came to define their sound as 'Liquid Gold' and created a visual identity to match this aural aesthetic.
One of the key requests from BBXO was to ensure the logo looked strong on hoodies and apparel, as they planned to wear them on-stage while performing.
Based in Berlin-Kreuzberg, Kaffeebar believes in healthy and tasty eating while maintaining a sustainable focus. Owners Johanna and Amanda required a website that was simple and elegantly displayed the beauty of the café and the food and drinks served there.
No Hands is a 2014 World Cup book by Japanese photographer Ryu Voelkel, successfully created using Kickstarter. 269 backers pledged over £18,000 to make this book a reality and I was hired to design the cover and website, and lead the creative direction of the book.
The cover concept combined four elements——the Brazilian and Japanese flags; the colour pink (inspired by Ryu's use of infrared film) and; the iconic shape of a football——into one simple, distinctive mark.
Berlin Affordable Art features art representative of the modern history and culture of Berlin. Showcasing the work of artists from the famous Kunsthaus Tacheles, the company wanted a brand identity that connected with both travellers and locals.
The logo combined two clichés——the TV Tower and the Berlin bear——using negative space to breathe new life into both.
A poster for the exhibition 'Doggysage: a vernissage for dogs'.
Total Football App
Total Football is a new product from Tiki-Taka, the creators of much-loved football app Statszone. Set to redefine the information provided by the league table—a staple of football statistics for over a hundred years—developer Colm McMullan requested a logo and visual language to give his newest app an immediate sense of distinction in a competitive market. Total Football is set for launch in late 2017.
Rabona is a celebration of great football journalism, iconic photography and a slow appreciation of everything that makes the game beautiful. The magazine's Editor-in-Chief Michael Da Silva requested I build a website that complemented their long-form, feature pieces while improving sales of the hard and digital copies of the magazine.
The website was designed to show Rabona's stories beautifully and functioned perfectly on all devices.
Rabona also asked me to produce a mixed media project to promote the launch of their fourth edition, The Bayern Munich Issue.
Interviews with fans in Munich lead to a photo essay and video to promote The Bayern Munich Issue. The result: Rabona's highest-selling edition to date.
The video, created by Jim Elson, offers a look into the diversity of relationships fans share with their club, Bayern Munich.
Sweet Mother, a digital magazine created by journalist Aniefiok Ekpoudom, tells detailed stories of West Africans who left their homes behind to begin a new life in Britain. Aniefiok asked me to create the website and visual identity for this very personal project, which is scheduled for launch in 2017.
The logo is based on the Akindra symbol 'Eban' (or 'Fence'), representation of love, safety and security.
The typography (and the name 'Sweet Mother') is a celebration of the artwork common to High Life record sleeves in the 1970s.
In the book Soccer Superpowers, author Paul French collects the wisdom of top coaches, nutritionists, psychologists, coaches and players into bite-sized footballing lessons.
I was requested by Paul to create a logomark and cover for his book that would help it stand out from the fiddly, overly-technical designs that dominate the football book market.
The logo features a lightning bolt divided in such a way to create the two Ss that subtly represent 'Soccer Superpowers'.
I also created smaller, simpler versions of the logo to use when appropriate.
TMRW is a rapidly-growing culture and lifestyle magazine based in the UK. TMRW editor Joe Brine approached me with a simple request: turn our website into something we're proud of and help us sell more magazines.
Ryu Voelkel is a Japanese freelance photographer based in Berlin, Germany. A specialist in sports photography, he works for Nike, Adidas, Howler and Rabona (among many others) and produces his own sports photography podcast, Big Lens Fast Shutter.
Ryu's work primarily involves sports photography, a fact reflected in the creation of his brand identity.
Given the quality and impact of his imagery the design of Ryu's website was about complementing his work and ensuring clarity and function.
Ryu also asked me to work on his 'No Hands' book project. You can view the outcome in my portfolio here.
SFC Friedrichshain Internazionale
SFC Friedrichshain Internazionale is an amateur football club based in Berlin which stands up for minorities and vocally opposes homophobia and sexism in football. As manager for the past three years, I designed the team's new crest and playing shirts to better align with the club's message of tolerance and acceptance.
A collaboration between musician Aljoscha Babel (A) and filmmaker Florian Rösner (F), A/F Collective produces video content for businesses and creatives. The pair contacted me asking for an identity and website to match the clarity and emotional impact of their work.
The logo represents the elements present in each and every project; Aljoscha's sounds and Florian's visuals.
Amanda Ceccato is an artist from Brisbane, Australia. Now based in Germany——and also the owner of Kaffeebar Berlin——Amanda hired me to create a website that gave her intricate, rich works space to breathe and communicate their messages.
The Turf share stories for the next generation of football fanatics. Based in Australia, editor Jacob Arnott requested I design a brand identity and accompanying website to give The Turf more authenticity and impact in a competitive online market.